You can do this when your marketing or sales team has access to
the valuable and actionable Intent Data so that you can reach
your leads as soon as you know they are researching your
Intent data, signals and insights take your
guesswork out of your sales and marketing so
that your marketing and sales can get visibility
into “active demand”...
...from your B2B target accounts which your sales team can then
prioritize using “Intent Qualified Opportunities” (or IQO) to
increase your win rate and close more sales. It creates data-driven
marketing and sales – exactly the approach your company needs
to grow your sales better.